British Gas faced a considerable challenge. From a standing start, and against a frighteningly close deadline, it needed to create a network of 1,000 swimming pools as part of a major sport sponsorship programme. So Pepper moved fast. With our skills in alliance building, we delivered a compelling package for customers. We created an attractive business proposition for pool operators. And we provided the right people to sell the concept in to them. The result? Free Family Swim launched on schedule. It has created stronger relationships with British Gas customers and enhanced brand perceptions.
“I have worked with Pepper Consultants for over 6 years and have used them for several projects across different companies, including Barclays and British Gas. Pepper is unique in three ways:
− their ability to integrate into the organisation and deliver from the inside out
− their ability to create and broker relationships at a senior level
− the combination of consultancy with extremely powerful creative
I would whole-heartedly recommend them to other clients and will personally continue to work with them in future to help grow our business”.
Katie Bosdet, Commercial Director E&DS, British Gas
British Gas faced a considerable challenge. From a standing start, and against a frighteningly close deadline, it needed to create a network of 1,000 swimming pools as part of a major sport sponsorship programme. So Pepper moved fast. With our skills in alliance building, we delivered a compelling package for customers. We created an attractive business proposition for pool operators. And we provided the right people to sell the concept in to them. The result? Free Family Swim launched on schedule. It has created stronger relationships with British Gas customers and enhanced brand perceptions.
Free Family Swim was a complex undertaking.
Over 1,000 sites had to be contacted and set up.
An online booking system for customers and pool
operators needed to be created. Management
information feeds had to be defined and developed.
And each step required expert communication skills
to ensure a successful relationship with the client
and multiple agency partners. However, Pepper likes
nothing better than a complex undertaking. We
delivered. On time and on budget. And along the
way created a unique programme for British Gas.
British Gas faced a considerable challenge. From a standing start, and against a frighteningly close deadline, it needed to create a network of 1,000 swimming pools as part of a major sport sponsorship programme. So Pepper moved fast. With our skills in alliance building, we delivered a compelling package for customers. We created an attractive business proposition for pool operators. And we provided the right people to sell the concept in to them. The result? Free Family Swim launched on schedule. It has created stronger relationships with British Gas customers and enhanced brand perceptions.
If its swim programme was to succeed, British Gas
had to create alliances across the entire range of
UK pool operators – from public sector to private
pools. Failure was not an option. So it trusted in
Pepper Consultants to achieve this goal. British Gas
was already aware of our outstanding ability to
access senior managers on behalf of clients, and
present them with a compelling custom-made
business proposition. For British Gas, choosing
Pepper helped to make the Free Family Swim
programme an overwhelming success.